Search Engine Optimization SEO in Santa Cruz, San Francisco, San Jose, Capitola, Soquel, Monterey, Oakland, Berkeley.

SEO Expert - Increase Your Visibility and Conversions

Why You Need More than an SEO Expert
To Make Your Website Search Engine Rankings Soar

Just because your designer built you a great-looking website doesn’t mean he built you a great-producing one. Usually, the opposite is true. That’s because most web designers know as much about search engines as they do about jet engines—absolutely nothing.

Or maybe you took a different approach. Maybe you hired an SEO company whose fine print “guaranteed” you a #1 ranking on Google in return for a small fortune. Of course, this company didn’t know anything about website design. Why should they?

And that’s the heart of the problem. Website design, implementation architecture and search engine optimization are all intimately connected.

To do the job right, you need someone who’s an expert in them all. Yet you’ll never find that in a conventional designer or SEO firm.

Which is precisely why you should hire me. I’ve been designing websites since the days of Netscape and architecting them to achieve excellent rankings since well before “Google” became a verb.

I know that when your site lacks even the most basic SEO components, potential customers simply won’t be able to find it. And if they are finding your site, but you’re still not getting any conversions, then you’re likely dealing with navigational issues, weak, unoptimized copy and vague calls-to-action.

I’ll fix all of these problems fast. Best of all, I’ll do it for a fixed fee. That means no budget-busting monthly contracts. I’ve already helped businesses in fields as diverse as Wedding Photography, Pharmaceuticals, Landscaping, Health Care, Fitness and Publishing increase their rankings, traffic and—most important---their conversions.

Call 1-831-477-9029 or email me to start maximizing your site's potential.

Most Common SEO Myths >

SEO Scams and How to Spot Them >

Claytowne's Honesty in SEO Policy >

Here's just what some of my satisfied clients are saying:

"You have brought my business to a whole new level. Since we have been working together, my goals in getting jobs have be surpassed. The website has gotten me jobs in Spain, Thailand, China, Jamaica, Paris and all over the US. I used to rely on referrals, prints ads, and networking. Now I can honestly say that 90% of the work comes directly from the website. It has become my store front to the world showcasing my images to draw in a high end client. Working with you has been nothing but professional. I will continue to refer you again and again. Here to a life time of a successful working relationship, CHEERS!!!!!!!!"Thanks again.

Gene Higa, Photographer
http://www.genehiga.com

"Clay's knowledge of how search engines work helped us achieve a steady, increased flow of traffic to the website, and his streamlined design helped convert that traffic into sales. Once we hired Clay, we didn't have to do much else--he took care of the technical, design and merchant transaction part of the process. The new product launch was a success, so investing in the right webmaster is already paying off."

Laura Doyle
New York Times Best Selling Author of The Surrendered Wife
http://www.surrenderedwife.com

"Clay Butler designed a website for Pondmagic Watergardens, and we couldn't be happier with it. Clay is very skilled and knowledgeable in designing the site both for design and functionality, but also for maximum results from keyword web searches. We are already seeing results in increased customer responses. In his work, Clay is professional, accommodating, and it was a pleasure working with him."

Timothy Gillett
Pondmagic Owner
http://www.pondmagic.com

Claytowne Search Engine Marketing...No nonsense or gimmicks, just solid search engine friendly/cutomer oriented website building techniques for improving search engine placement and increasing relevant traffic and conversions.

Call 1-831-477-9029 or email me to start maximizing your site's potential.

Overview of SEO and Search Engine Marketing

Internet is full of companies promising you top 10 placement on the top 300+ search engines for "x" amount of dollars. The trouble with these claims is that no one can guarantee you top 10 (unpaid) placements and there are only about 7 search engines worth worrying about ( example: Google and Yahoo combined provide about 70% of the search results and the rest are divided between MSN, AOL, Alta Vista, Excite, Lycos, Ask and Netscape.) If you want to pay for placement via Google's Ad Word program or sponsored links through Overture or Yahoo why not log on to either company, create an account, and pay to be at the top yourself. There's no need to pay extra for a middleman to complete this easy step. On the other hand, if you want higher placement and more targeted traffic without paying for sponsored links or bidding on keywords, you'll need an experienced professional.

Secondly, you'll need to turn those visitors into customers...these are called conversions. All the traffic in the world won't help you if your potential customers are leaving because your website fails to meet their basic needs. Is your information easy to understand? Are there clears "call-to-action"? Is your website organized in a clear and logical manner? Is your body copy strong and persuasive?

At Claytowne we take a holistic approach to your search engine optimization. More accurately, one would call it "search engine marketing". By addressing every issue that effects your online success your site can see dramatic improvements in both traffic and profitability. Call Toll FREE 866-477-9029 now or email for a free consultation.

No Tricks or Gimmicks

There is no magic formula or trick for top placement on search engines. As soon as people start employing some trick or gimmick (keyword stuffing in inappropriate tags, excessive use of your competitor's trademarks and slogans, zero point type, text the same color the background, link farms, gateway pages, cloaking, scraping, etc.) the search engines quickly catch up and begin to penalize or exclude those sites and pages that use these tricks. And if they don't catch you, your competitors may even turn you in or take legal action if you are infringing on their intellectual property ( trademarks, page code, slogans, etc.) Why waste your time or risk your reputation and finances for a temporary boost in your search engine rankings?

Just the Facts

The only way to get consistently high placement, and more importantly relevant traffic, is to focus on great titles, well crafted keyword rich meta descriptions, quality inbound links, and great content in the form of readable HTML text. This is just the first part however. Once potential customers is at your site you need to turn them into conversions. I have considerable knowledge on search engine optimization techniques and user interface theories and will work with you to create an easily navigatable, attractive, graphically appropriate site that will generate relevant hits and traffic.

Become Educated

The two most valuable and honest places to learn about search engine optimization and usability issues are the articles, forums and newsletters of www.highrankings.com and www.searchenginewatch.com. The SEO field is saturated by scams and bogus claims. If you plan to hire someone besides Claytowne to do your SEO, educating yourself will help prevent you from being scammed.

Start Today

Call 1-831-477-9029 or email Clay Butler to start maximizing your site's potential.
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Serving these Metropolitan and Geographical Areas
New York, Los Angeles, Chicago, Houston, Philadelphia, Phoenix, San Diego, Dallas, San Antonio, Detroit, San Jose, Indianapolis, San Francisco, Jacksonville, Columbus, Austin, Baltimore, Memphis, Milwaukee, Boston, Washington, DC, Nashville Davidson, El Paso, Seattle, Denver, Charlotte, Fort Worth, Portland, Oklahoma City, Tucson, New Orleans, Las Vegas, Cleveland, Long Beach, Albuquerque, Kansas City, Fresno, Virginia Beach, Atlanta, Sacramento, Oakland, Mesa, Tulsa, Omaha, Minneapolis, Honolulu, Miami, Colorado Springs, St. Louis, Wichita, Santa Ana, Pittsburgh, Arlington, Cincinnati, Anaheim, Toledo, Tampa, Buffalo, Saint Paul, Corpus Christi, Aurora, Raleigh, Newark, Lexington, Anchorage, Louisville, Riverside,Saint Petersburg, Bakersfield, Stockton,Birmingham, Jersey City, Norfolk, Baton Rouge, Hialeah, Lincoln, Greensboro, Plano, Rochester, Glendale, Akron, Garland, Madison, Fort Wayne, Bayamon, Puerto Rico Fremont, Scottsdale, Montgomery, Shreveport, Augusta, Lubbock, Chesapeake, Mobile, Des Moines, Grand Rapids, Richmond, Yonkers,Spokane Glendale, Calgary, Edmonton, Halifax , Montreal, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, London, Hamilton, and Quebec. Search Engine Optimization SEO by Clay Butler

POBox 245 Capitola, CA 95010 Phone: 831-477-9029 Email :clay@claybutler.com ©2003 www.claytowne.com